Tesis profesional presentada por Mariana Favila Alcalá [anairamfa90@gmail.com]

Licenciatura en Idiomas. Departamento de Lenguas. Escuela de Artes y Humanidades, Universidad de las Américas Puebla.

Jurado Calificador

Presidente: Dra. Myrna Elizabeth Iglesias Barrón
Secretario y Director: Dra. Connie Rae Johnson McDaniel
Vocal: Dra. Louise Mary Greathouse Amador

Cholula, Puebla, México a 17 de mayo de 2013.

Resumen

The present study is the first in its nature as it aimed at 1) identifying which were the most common politically-related insults used on Facebook before, during, and after the 2012 Mexican presidential election, 2) resolving the morphological processes by which such insults came about, and 3) determining the meaning and the pragmatic implications of such insults. The latter was done by means of two corpora created with the comments made by Facebook users on pictures posted in four Facebook pages that were openly against the two most controversial presidential candidates: Enrique Peña Nieto (EPN) and Andrés Manuel López Obrador (AMLO). A total of 620 pictures were gathered throughout nearly a year, starting on January 7th and ending on December 1st, 2012. Although the Facebook pages against Peña Nieto posted the largest amount of pictures, the linguistic data obtained from them was scarce. In contrast, the comments obtained from the anti-AMLO pages offered a lot more types to be morphologically analyzed. It was concluded that the word-formation processes that gave way to the insults found were blending, compounding, acronym, and borrowing.

Keywords: morphology, pragmatics, political discourse, Mexican politics, 2012 presidential elections, Facebook, online social networks, insults.

Table of content

Agradecimientos (archivo pdf, 68 kb)

Índices (archivo pdf, 74 kb)

Capítulo 1. Introduction (archivo pdf, 106 kb)

  • 1.1 Introduction and contextual background
  • 1.2 Overall description of the study
  • 1.3 Research questions
  • 1.4 Structure of the thesis

Capítulo 2. Literature review (archivo pdf, 296 kb)

  • 2.1 Morphology and semantics
  • 2.2 Pragmatics
  • 2.3 Political discourse
  • 2.4 The remainder of the document

Capítulo 3. Methodological steps (archivo pdf, 157 kb)

  • 3.1 Introduction
  • 3.2 Overview of the study
  • 3.3 Data collection
  • 3.4 Data analysis
  • 3.5 Final comments

Capítulo 4. Results (archivo pdf, 116 kb)

Capítulo 5. Discussion and conclusions (archivo pdf, 279 kb)

  • 5.1 Introduction
  • 5.2 Discussion
  • 5.3 Limitations of the study
  • 5.4 Conclusions
  • 5.5 Considerations for further research

Referencias (archivo pdf, 116 kb)

Apéndice A. Picture obtained from the EPN2 Facebook page on July 7th, 2012 (archivo pdf, 62 kb)

Apéndice B. Picture obtained from the AMLO1 Facebook page on June 30th, 2012 (archivo pdf, 62 kb)

Apéndice C. Picture obtained from the AMLO2 Facebook page on December 1st, 2012 (archivo pdf, 104 kb)

Apéndice D. Picture obtained from the AMLO1 Facebook page on December 1st, 2012 (archivo pdf, 104 kb)

Apéndice E. Picture obtained from the AMLO2 Facebook page on June 2nd, 2012 (archivo pdf, 162 kb)

Apéndice F. Picture obtained from the AMLO1 Facebook page on June 2nd, 2012 (archivo pdf, 162 kb)

Apéndice G. Picture obtained from the EPN2 Facebook page on June 2nd, 2012 (archivo pdf, 140 kb)

Favila Alcalá, M. 2013. New Insults on Facebook during the 2012 Mexican Presidential Elections. Tesis Licenciatura. Idiomas. Departamento de Lenguas, Escuela de Artes y Humanidades, Universidad de las Américas Puebla. Mayo. Derechos Reservados © 2013.