Tesis profesional presentada por
Licenciatura en International Business Administration. Departamento de Administración de Negocios Internacionales. Escuela de Negocios y Economía, Universidad de las Américas Puebla.
Jurado Calificador
Vocal y Director: Dr. Raúl Bringas
Nostti
Cholula, Puebla, México a 20 de mayo de 2015.
The purpose of this work is to provide an analysis of the Fitness Industry in Mexico as there is no existent comprehensive analysis. By Fitness Industry, I understand mainly the market of Fitness Clubs and Gyms.
The Mexican Fitness Industry is a developing sector and shares the characteristics of other sectors in Mexico that is mainly: informality thus lack of supervision.
Thus there is limited information about the sector, coming mainly from one source, the IHRSA, a industry association that...
Palabras clave: Fitness.
El acceso a esta tesis es restringido.
Riehle, H. S. 2015. Analysis of the Fitness Industry in Mexico. Tesis Licenciatura. International Business Administration. Departamento de Administración de Negocios Internacionales, Escuela de Negocios y Economía, Universidad de las Américas Puebla. Mayo. Derechos Reservados © 2015.